We’ve just had a fabulous 10 days with our parents while we’re staying here on the Gold Coast. We had a barbeque on Mothers Day where we caught up with family members. Some we hadn’t met for 20 years and others we hadn’t met at all, so all in all a wonderful day.
Here’s a great tip for families too. If you’re ever on the Gold Coast one of the best family attractions is Seaworld. We spent the whole day there, had a fantastic time, and there’s just tons to do there with kids! There’s dozens of theme parks and outdoor attractions on the Gold Coast, so there’s something for everyone.

But here’s the key thing: The Gold Coast is a Gold Mine. There are thousands of businesses making lots of money and it reminds us of the big Californian Goldrush in the 18th Century because there are many similarities.
Here’s Three Key Gold Rush Points:
- Did you know that on the 150th anniversary of the California Gold Rush the World Wide Web was invented?
- Did you know the vendors, suppliers and merchants who sold picks, shovels etc, actually made more money than the gold prospectors?
- Did you know that Levi Strauss was one such merchant? He travelled 18,000 miles by ship from New York to open a merchant business that would import supplies and goods from the family business on the East coast!
Since 1989 (When the World Wide Web was invented) a lot has happened and the Digital Economy has exploded with growth.
More recently in 2007, we all know what happened; the bottom fell out of the traditional economy. Those on the cutting- edge profited wildly while most were caught unaware.
The Digital Economy was less than 20 years old at that point and as you can see in this infographic, it literally EXPLODED with growth. No different than any other time in history, every major recession/depression simultaneously caused a new revolution… (We’ll speak more about this later).
This is what’s called the Digital Gold Rush (See below)
BUT, the Gold Rush itself isn’t where the big money is made!
Read this section carefully:
- This isn’t where the massive wealth creation opportunity lies for the members of the private digital marketing business system we’re members of, The Six Figure Mentors (SFM).
- This isn’t how SFM students have ALREADY earned in excess of $40m in profits.
The big money, the walk away income is going to come from those who are correctly positioned to take advantage of the Digital Marketing Arbitrage – helping people still stuck in the traditional “Titanic” economy transition to the digital economy. (See below)
Digital Marketing Arbitrage Infographic

Economist Paul Zane Pilzer predicts ten million new millionaires will be created within the next 10 years. How is this possible you ask? Just like this…
The secret to YOU being able to create a Digital Life is not to start your own business, invent your own product, or be the next Mark Zuckerberg. You don’t want to compete with Amazon, Google, or Facebook, or the zillions of tech startups arriving in the online world every day. You don’t want to compete with companies that are funded through venture capital with millions of dollars. You don’t want to compete with Harvard grads with an IQ of 170.
Really, it is no different from the original Gold Rush, when everyone was crawling over the next person prospecting and digging for gold. There’s stiff competition online, there’s no question about that.
But, here’s the million dollar secret: Stop digging! Start selling shovels!
Just as We mentioned above, more money was made by the middlemen – the merchants selling picks and shovels to the miners; than those digging, panning, and mining for gold.
Do you get what we’re saying?
Are you following the lesson history has taught us already?
The big money is in servicing the Gold Rush, not competing in it!
More wealth was created servicing the Gold Rush than from the gold that was discovered. Don’t dig for gold; instead sell picks and shovels. Don’t pan for gold; instead sell pans or teach people how to pan.

Picks And Shovels
There will always be people creating solutions, products and services to meet other peoples’ problems, wants and needs.
More specifically, there are millions of people and businesses still stuck in the traditional economy. They need our help!
This is where YOU come in as an authorized DEA reseller (SFM Member).
Throughout history, there will always be middlemen connecting buyers and sellers.
These people are called merchants.
A retail merchant (or retailer) sells commodities to consumers (and businesses). A Six Figure Mentors Member is such a merchant. An SFM Member connects people still struggling in the traditional economy with a solution to help them get their business successful in the Digital Economy.
This solution is called the Digital Experts Academy.
Merchants have been playing this role for centuries, and this is one facet in the world of commerce that hasn’t changed. There is, however, an important twist in today’s digital economy.
As a result of the Digital Revolution, every physical product that can be digitized will be digitized at some point. This is a foregone conclusion. What this means is that, as the physical world transitions to the digital world, there will be more and more opportunity for “digital merchants.”
In the digital economy, the connection between physical time and space has been severed. The connection between physical, tangible products and value has been erased.
Here’s where an incredible opportunity exists for Six Figure Mentors Members.
Think of the Internet as a giant farmers’ market, where people can come to buy and sell digital products. Unrestricted by physical location, supply chains, production and inventory there are billions of transactions a day. The transactions take place virtually and instantly.
This is where “digital merchants”, (also known as “affiliates”) come in. The affiliate simply connects the buyer with the seller and gets paid a profit instantly.
Unlike the merchants like Levi Strauss who traveled 18,000 miles from New York to set up a supply business for the Gold Rush, there are no physical restrictions for trade and commerce within the digital economy.

Levis Strauss
Unlike the traditional economy where physical products are produced, shipped, and exchanged for local currency in physical locations and storefronts around the world, In the Digital World there is no physical inventory.
Thanks to technology virtually anyone can create a digital product and sell it to anyone else connected to the Internet.
There are no physical or visible distribution channels (trucks, trains, planes, etc.) The customer chooses the product that he or she wishes to buy on the Internet, and the transaction takes place. The affiliate is invisible, and in most cases the buyer never even knows about the affiliate.
The affiliate didn’t create or produce the product. He/She didn’t stock, ship, or service it either. In most cases, they didn’t even create the marketing materials, or process the payment. All the affiliate did was connect the buyer with the seller and get paid a commission.
- Digital publishing company Clickbank has paid out over $2.2 billion in commissions in the last 10 years.
- SFM/DEA students have earned in excess of $40 million in the last few years alone…
Can you imagine getting just a tiny slice of that!?
All of this is now possible thanks to the digital commerce (aka ecommerce).
Arguably, once you’ve learned digital marketing as a skill-set, you’ll be able to write your own check for life.
But…
The reality is that most modern day merchants (affiliate marketers), never make any significant money. The competition is fierce and commissions are minuscule.
That’s where Six Figure Mentors comes in:
As a member of the SFM, most of the learning curves and costly mistakes are avoided. Instead of learning everything on your own, the SFM teaches you all of the skills, strategies, and techniques you require to become a successful reseller of the DEA product line. Potentially earning you thousands of dollars a month in commissions.
If you haven’t already done so, check out this brand new video boot camp called: Cashing in on The Digital Gold Rush
Finally, here’s a question for you: “What will you do with YOUR digital life?”
Are you going to take action now and be one of the proactive ones who ALWAYS profit, regardless of what the economy does? Or are you going to wait and see if the Titanic will actually sink?
Make a decision you can live with…
P.S. Join DEA Co Founder Jay Kubassek for a special episode of his WAKE UP Call podcast HERE! Cashing in on the Digital Gold Rush
P.P.S. Get access to the video boot camp we mentioned above: HERE