Alert: Embrace Affiliate Marketing For A Life That Matters – Part 2 of 5

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Big High Street Banks are cutting thousands of jobs in the UK.

Unilever have shut down an entire processing plant in Canada.

An Aluminium plant in Australia has close for good.

Call centres are being closed and outsourced.

Jobs simply aren’t ‘safe’ any more.

A ‘job for life’ is so last century.

What can you do about it?

NOW is the time to leverage the internet, be your own boss, work your own timetable and escape the rat race for good.

That’s exactly what we did when we both got laid off at the same time.

And there’s nothing special about us.

Take it from us – you don’t need to be super smart – you don’t need to be technical – you don’t even need to be young (we’re not!).

But you do need to have the will to survive – and be prepared put in some effort – so you can change your circumstances.

That’s what this series of blog posts is all about.

Click here to go to Part 1 of our Affiliate Marketing training series

It’ll make more sense of what’s to come when you read Part 1 first.

Let’s crack on shall we?

You’ve heard affiliate marketing is by far the easiest way for a beginner to start making money online.

You know why affiliate marketing is more tempting than a pay rise and you know how to use the internet to escape the rat race, so you've decided you want to become an affiliate . . .

affiliate marketing jargon

Do You Speak The Lingo?

You now better understand what an affiliate ID and a cookie are, but what about the other affiliate marketing lingo you’ll need to know to become an affiliate?

Let’s take a look:

Conversion Rate

How well does the traffic (prospective customers) you send to the merchants' website convert into customers? Or put it another way, how many sales will you make from sending 100 people to the merchant’s offer?

If the conversion rate is too low, you won’t break even on your advertising costs.

We can’t say definitively what is a good conversion rate in this article, because it all depends on your advertising costs and the affiliate marketing commission you get per sale. So conversion rate is not really a measure of success – it’s just a metric you need to consider when it comes to monitoring your numbers – which we’ll get on to shortly.


Does the merchant have follow-up products or back-end promotions to offer to your referral customer, and, most importantly, will you receive a percentage commission on those follow up sales also?

If there are upsells or back-end products, it means it’s OK to break even on your advertising costs for the initial offer, because you know the back-end affiliate marketing commissions will increase your profit, without you having to lift a finger or invest anything further.

Hope that makes sense?

Refund Rate

Before you promote any offer, ask the merchant what their refund rate is. That is, out of 100 people who buy the product, how many then ask for a refund and get their money back?

Again, is the refund rate is too high, then it’ll probably pay to steer clear of that product.

What is ‘too high’ for a refund rate – realistically, it depends on the product. But any product worth it’s salt, should have a refund rate below 5%.

How To Become An Affliate To Escape The Rat-Race

become an affiliate


become an affiliate

Stepping Stones . . .

Affiliate marketing can be hugely profitable when you follow a proven process and you promote correctly.

So, let’s take a look at the steps you need to follow to become an affiliate marketer in order to profit online and create a sustainable business that’ll see you through to retirement and beyond.

There’s three steps you need to focus on:

  1. Choose the right products to promote.
  2. Choose the best places to advertise.
  3. Monitor your statistics to ensure your advertising pays off. It really is a numbers game.

They’re each quite chunky topics, so we’ll dive into each one in turn.

Each of these are quite chunky topics, so we’ll take one in turn in the next three posts in this series.

CLICK HERE for Part 3 which is about selecting the right affiliate products to promote.

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